Instagram is updating its app such that you can have a wider scope of expressing yourself. The social networking app now gives users the ability to make a video recording of up-to 1 minute better than its previous 15 sec limit.
“In the last six months, the time people spent watching video increased by more than 40 percent. And longer videos mean more diverse stories from the accounts you love, whether it’s Selena Gomez hanging out with friends or beauty star Bretman Rock’s latest makeup tutorial” – Instagram.
This update will be available worldwide in the coming month on Android and iOS. Unlike the Android version, iOS users have an added advantage as theirs will feature the ability to make videos out of multiple clips from the iPhone’s camera roll.
Instagram was created by Kevin Systrom and Mike Krieger, and launched in October 2010 as a free mobile app. It features online mobile photo-sharing, video-sharing, and social networking service that enables its users to take pictures and videos, and share them either publicly or privately on the app. Originally, a distinctive feature was that it confined photos to a square shape, similar to Kodak Instamatic and Polaroid images, in contrast to the 4:3 aspect ratio typically used by mobile device cameras. In August 2015, version 7.5 was released, allowing users to post photos captured in any aspect ratio. Users can also apply digital filters to their images. The service was acquired by Facebook in April 2012 for approximately US$1 billion in cash and stock.