Smart phone maker, Samsung has delayed the roll out of its Galaxy Note 7 handset so as to conduct quality tests, based on reports of overheating batteries which has led to the smartphone catching fire.
According to Samsung: “Shipments of the Galaxy Note 7 are being delayed due to additional tests being conducted for product quality.” The Korean company didn’t say more about the nature or cause of these tests and also didn’t make any connection to media reports about the state of the Note 7’s.
Samsung’s announcement came after a series of stories about the device exploding, particularly when charging, given that the handset was just released, this is disturbing news. Business Korea quoted a user on Korean social network Kakao Story, claiming to be a friend of the phone’s owner:
“There was another explosion of the Galaxy Note 7. It was my friend’s phone. A Samsung employee checked the site and he is currently in talks over the compensation with Samsung. You should use its original charger just in case and leave the phone far away from where you are while charging.”
The delay in shipment has also affected the Samsung’s shares negatively. Samsung is also facing issues because the the production of its handset is failing to meet initial demand in some markets, this doesn’t put Samsung in the best position with it’s rival Apple, who will soon announce the iPhone 7.
“This is some major buzz-kill for Samsung, especially given all of the hard-earned excitement that products like the Note 7 have been garnering lately,” IDC analyst Bryan Ma told Reuters. “The pending Apple launch puts all the more pressure for them to contain this quickly. The timing of this couldn’t have been worse.”
According to Hyundai Securities analyst, Jeff Kim, this quality issues could be addressed quickly by replacing modules. “This kind of initial glitch is common for new smartphones,” Kim said, as quoted by the FT. “The supply shortages of the Note 7 would ease within weeks as the problems could be solved by replacing parts and modules and changing the design of circuits.”
Samsung, founded by Lee Byung-chul in 1938, is a South Korean multinational conglomerate company headquartered in Samsung Town, Seoul. Samsung diversified into areas including food processing, textiles, insurance, securities and retail. Samsung entered the electronics industry in the late 1960s and the construction and shipbuilding industries in the mid-1970s.